CD sales are suffering a nosedive, and online revenues are only partially plugging the leak. But music fans are more engaged than ever, part of a paradoxical, modern-day music market. Of course, a large percentage of fans are enjoying gratis downloads, though paying customers are purchasing less per-capita, according to recent research.
The study, published by eMarketer, taps data from Bridge Ratings and the US Census Bureau to illustrate lowered per-capita purchasing levels among the larger consumer group. For example, 32 percent of the US population purchased music in some form in 2006, up from 27 percent in 2005, and 25 percent in 2000. But the average music fan purchased $120 in 2006, down from $157 in 2005, and $228 in 2000. "The net effect is still a falling average price per music purchase, decreasing overall music revenues," the group declared.
BRON: http://www.digitalmusicnews.com/stories/091207emarketer
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